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Dominique Serieys, General Manager, DECATHLON AG2R LA MONDIALE

"The ideal profile

"The year 2024 was marked by the creation of the NewGen channel, made up of the Espoirs and juniors teams, within the DECATHLON AG2R LA MONDIALE team. The work carried out throughout this first year has borne fruit, with very good results and the integration of five young riders into the WorldTour team for next season. It was important to build on this momentum and, with this in mind, we are delighted to welcome Guillaume Bonnafond as NewGen manager from October 1, 2024. He has spent almost his entire professional cycling career with our team. He was then coach, sports director and performance director at the Swiss Racing Academy. Finally, for the last two years, he has been the sprint group coach at Team DSM-Firmenich PostNL. His background at rider, his knowledge of the team and his international experience appealed to us. Guillaume has the ideal profile.

Guillaume Bonnafond, NewGen manager

"An exciting challenge

"I've always enjoyed teaching young people. It's interesting to help them grow and progress with a view to integrating them into the professional team. There's continuity in the career plans, which means you can start out on long-term courses where you really have the time to lay solid foundations and see young people become men who go on to successful professional careers. I knew the team as rider, and now I'm back in a new role, from recruiting and monitoring young riders riders to managing the staff in collaboration with the WorldTour team's performance project. It's an exciting challenge with all these youngsters who have so much potential. We have a great season ahead of us.